Yes, itsu’s pot noodles are built differently. Created with nutrition, flavour, and convenience in mind, they bring together everything people love about instant noodles while removing the things they don’t like -excessive salt, artificial flavours, and heavy oils.
itsu instant noodles are perfect for quick meals. They’re ideal for a lunch on the go, a quick midweek dinner, or a lighter option for anyone looking for a gluten-free, healthier choice.
How itsu pot noodles differ from typical instant noodles
The itsu rice noodles are hand-folded and steamed [not fried].
This is different from other instant noodles in the market, which are usually deep-fried.
Our ingredient declaration is clean with no preservatives, artificial flavours or MSG.
Unlike other instant noodle broths, the itsu noodle pot broth is made from miso that has been traditionally created in Japan, as a paste [not powder].
Why they’re considered a healthier choice
The noodle pots are both low in sugar and low in fat, so they are definitely health[ier] than other instant noodles in the market.
The noodle pots feature a miso paste [not powder] that has been traditionally fermented in the Nagano Valley in Japan. This gives the noodles and broth a delicious umami flavour. Unlike other instant noodles, these rice noodles are hand-folded and steamed [not fried], which is both tastier and health[ier].
Low in fat - <3g per 100g
Low in sugar - <5g per 100g
Gluten free
Vegan
Authentic ingredients from Japan
Our broth paste comes from the Nagano Valley in Japan. We work directly with a miso master from Japan, Yoshihiro, who has been traditionally creating miso for over 85 years.
A convenient and nutritious choice for busy people
These noodles are perfect for a quick 5-minute lunch - they are both healthy and delicious. We encourage you to add your own toppings like eggs, edamame beans and spring onion. The calories range from 192 to 223 per pot. Why not? Especially when incorporated in a balanced diet
FAQ
Are they suitable for vegetarians or vegans?
All itsu noodle pots are suitable for vegans and are gluten-free.
How do they compare to supermarket instant noodles?
Supermarket instant noodles may contain preservatives, artificial flavouring and MSG. itsu noodles & broth don’t contain any of these.
Supermarket instant noodles are also fried - ours are hand-folded and steamed
What about sustainability and recyclability?
The plastic pot, card wrap, aluminium lid and spork are all recyclable.
